In order to understand how quality matters in the beef industry, we must first understand how our beef production system works. When I talk about beef production, I am referring to cattle that are raised specifically for the meat industry,…
View Post
Several of my friends in Agriculture have posed the question to consumers… factory farm or family farm? You decide. Surely we have all heard the term factory farm before. But I don’t think anyone has ever defined for me what…
View Post
This weekend I was cruising social media and I was quite shocked to see a Chico News & Review article entitled, “Llano Seco drops Organic label“. Now to give you some background into what Llano Seco is and what they…
View Post
Do you ever have those moments where you hear something and immediately your mind applies the same principle to another facet of your life? That happened to me this week. As I was sitting amongst the pews in church on…
View Post
Agriculture is an industry unlike any other. It has this power to ignite a passion in people from all walks of life. There’s something so personal about agriculture and something that connects with us on a deeper level than most…
View Post